Win Daily Show Interview with Jeffrey Schwartz
On today’s Win Daily Show Interview with Jeffrey Schwartz, he and Michael discuss Jeff’s career in sports talk radio.
Jeffrey got into the game back in the early ’70s and moved around a bit during his career. He spent some time as a producer, he spent time in sale, and in promotions allowing him to see all aspects of the business.
Along the way, Jeff owned a couple different companies where he consulted for other media companies in the space. Each time he was roped back into the corporate world.
In 1979, Jeff was working in Chicago and was apart of the team that created the infamous “Disco Demolition” when over 60,000 people showed up to Cominsky Park to burn disco albums. If you’ve never seen or heard anything about the “Disco Demolition” we highly suggest you listen. The promotion was a great one to get people to go to the White Sox game, but they we’re hoping for 20,000 attendees for this to be successful. In between the double-header, the promo was for rock and roll fans to bring their least favorite disco album to the park and it was going to get blown up. The ended up getting over 60,000 people to show up, they lit the field on fire, and the White Sox had to forfeit the second game.
Jeff was also apart of one of the first Sports Betting radio stations in the country where everything they spoke about centered around one of our favorite pastimes.
Listen to the Win Daily Show interview with Jeffrey Schwartz below.
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